The acquisition follows more than 18 months of significant milestones for Ceros, including the January 2020 launch of its visual commenting tool, MarkUp, which recently reached 150,000 users the July 2020 announcement of $100 million in funding led by Sumeru Equity Partners and the groundbreaking Release 7 in November 2020.įor more information on Ceros, please visit .Ĭeros is a cloud-based experiential content creation platform that empowers marketers and designers to create rich, interactive content without code or traditional web development. With Avocode's open design API, we are one step closer to a more connected, open and impactful design world for businesses and creatives everywhere." "The world at large undervalues the importance of design and creativity, and Ceros is determined to change that. Removing barriers to unlock that creative potential is key," Berg said. "Designers don't think in file formats and code they think in creative and artistic ways. The company's vision is to bring any such file - be it from Adobe, Canva, Sketch or somewhere else - into the Ceros Studio to create interactive, online content quickly and easily. I'm excited to see what comes next."Ĭeros plans to build a roadmap that fully realizes the possibilities of the cross-platform movement of design files.
This acquisition only further demonstrates that fact. "Getty is known for its creative and innovative approach to business and technology. "As both a customer and partner of Ceros, I am really pleased to see this move," said Peter Orlowsky, senior vice president of strategic partnerships for Getty Images. Plans also include leveraging artificial intelligence and machine learning to remove laborious and repetitive tasks, all in pursuit of unlocking the creative potential of Ceros clients and the wider community. This opens up exciting possibilities for semi-autonomous, "headless" design, where content appears via API for display across devices. Ceros is retaining and expanding the Avocode team members in Prague, many of whom will focus on leveraging the Open Design API to scale the Ceros Studio further, helping users increase time-to-value and reduce time-to-market.īy adding an open design API to its stack, Ceros is accelerating efforts to remove coding from the creative process.
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